@TRANSLATION
NBA PARTNERSHIPS
AND TEAMS
TRAIN THE MIND
Helping Kaiser Permanente reconnect the mind to the body with Steph Curry and a clear message. “Train The Mind. The Body Will Follow.” with 2.4M organic views, 98% positive sentiment, 350k engagements, and 1 recaptured NBA championship.
CODES OF CULTURE
NBA Teams are avatars of local culture so we brought AT&T's "Codes of Culture" campaign and the three digits that represent it – to the court where they belong – inclusive of a star studded campaign with those who best rep each area.
NUGGETS
CITY EDITION
Elevating the Nuggets in-process rebrand with an ethnography and city edition jersey befitting of modern Denver.
Circa
2016-2020
Strategy
Brand
Partnership
Design
THE NBA SITs AT THE INTERSECTION OF SPORT, MUSIC, FASHION, TECH, AND WELLNESS – THROUGHOUT MY TIME AT TRANSLATION I WORKED ON A NUMBER OF PROJECTS FOR BRANDS AND TEAMS ALIKE WHO WANTED TO NOT ONLY ALIGN WITH THE CULTURE THE NBA REPRESENTS BUT FIND THEIR WAY TO PUSH IT FORWARD